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Taking the right path
In 2013 we saw the rise, and in some cases the rebirth of analytics and were told of the importance of using data to get closer to our customers. The growth of social media and the birth of the omni...
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Designing for Emergence
The world around us is becoming more complex, it is almost accelerating away from us. Being able to plan in this ever evolving world is becoming even more difficult as time passes. New technology, and...
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Organisations pursue the complete solution
Technology is playing a much bigger role in customer’s lives, and is changing the way senior management view the IT department. Historically the CIO’s role was to keep the lights running, now however,...
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Staying relevant in the digital economy
Organisations are fighting for relevance in a larger market place where brand names and size are less of a factor. Customers are now looking for the products and services which deliver the outcomes...
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Understanding and owning the customer ecosystem
The world of digital is changing the face of the business landscape. Established household names are now going toe to toe with new kids on the block, and in some cases their customers are becoming the...
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Designing and Managing a Multichannel Architecture
2014 was the year when digital became a significant priority for organisations, for the first time customers were becoming more advanced in the use of technologies and with this came a greater level of...
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Microservices and the role of the digital business architect
Over the last 2-3 years organisations have gone through significant change. Existing capabilities have been transformed, and vast amount of new capabilities have been invested in to ensure...
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Designing from the end
As we enter a new age for technology, the opportunities for companies to connect with customers are becoming endless. The connected customer is also starting to demand more due to a much greater...
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Customer Experience Architecture
Service providers are continually reshaping their offering in response to changing customer needs and demands. As customer expectations change, businesses need to rethink the experiences they deliver....
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Navigating the Path to Value
The business environment is changing at a much greater pace, from new payment mechanisms through to the Internet of things. Technology and customers are changing the very fabric of business, which is...
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